To advance in today’s global business environment, one must develop an exceptionally broad array of intellectual skills. The modern business environment demands the ability to analyze problems rigorously, to develop innovative and creative solutions, and to work effectively within the context of an organization. That, in turn, demands an understanding of the customers, the cultural and scientific contexts in which businesses operate, alongside an understanding of the techniques by which firms succeed in a competitive economy.
A successful business combines labor and capital to produce a good or service at a price and quality that customers want to purchase. In a complex business, different individuals often take responsibility for different aspects of that endeavor, such as operations management, marketing and sales, information systems management, and financial management. An effective business education should provide students with an overview of all these fields, together with an opportunity to explore some areas in greater depth.
Before entering the major, students will have developed an essential set of skills in mathematics, critical thinking, and oral and written communication. They will also have acquired a familiarity with the general cultural and scientific contexts in which businesses operate. Within the major, students obtain:
The Business & Marketing major helps students develop knowledge and skills in marketing management, customer insights, brand management, pricing, and more.
Get the best of your Study in China with the best Universities offering competitive and rich curriculum programs. Search through over 5000 courses offered by more than 1000 universities in China. There is a course for every major. China Scholars’ Program consultants are always standing by to help you select the right courses within a university with a perfect learning environment. Register with the CS-Hub as it provides the technology and tools for you to interact with our team, submit your application at a single click and also pay for the program fees. The chat tool gives you 24/7 support and opportunity to book an appointment with the team.
You will need to provide the following:
Results from standardized tests and/or national exams
The SAT Reasoning Test (essay test not required); or
The ACT (writing test not required); or
Three SAT Subject Test scores (one in literature or humanities, one in math or science, and one of your choosing); or
Three AP exam scores (one in literature or humanities, one in math or science, and one of your choosing); or
The International Baccalaureate Diploma; or
Three IB higher-level exam scores (if you are not an IB Diploma candidate); or
Results from a nationally accredited exam that is considered locally to signify the completion of secondary education, is administered independently of the student’s school and has been approved by the NYU Office of Undergraduate Admissions
The Common Application School Report and official high school transcript
One teacher evaluation (students may submit an optional second teacher evaluation, but please submit no more than two)
The Common Application Mid-Year Report (This should show your first-semester senior year grades. Have your counselor submit the report by March 1 through the Common Application.)
Residential life, co-curricular, and extracurricular activities are central to the NYU Shanghai experience. Living in our residence halls is a great way to be engaged in all aspects of NYU Shanghai. Students live in comfortable residence halls that offer co-curricular educational opportunities. Students occupy single, double or triple rooms on floors with 18-20 students and an upper-class resident assistant (RA), who also serves as a peer mentor. The rooms contain the basic amenities, including beds, desks with chairs and closets. Each floor has communal bathrooms and sinks, and students have access to shared kitchens and a washer and dryer. Along with the RA, Office of Student Life’s Residential Life team serves as an additional resource and support system to students as they navigate the university environment.
The Residential Life team is responsible for students’ experience in the residence halls, ensuring an environment that supports their academic goals and personal interests. The Residential Life team also creates a supportive yet independent community, transitioning students to the experience of living away from home. NYU Shanghai offers residential programming designed to promote learning outside the classroom, cultural appreciation, and a sense of community among students. Finally, the Residential Life team is responsible for upholding a high standard of conduct and safety in the residence halls.
NYU Shanghai is China’s first Sino-US research university and the third degree-granting campus of the NYU Global Network. We were founded in 2012 by New York University and East China Normal University with the support of the city of Shanghai and the district of Pudong.
NYU Shanghai seeks to cultivate globally-minded graduates through innovative teaching, world-class research, and a commitment to public service.
Our student body currently consists of 1,300 undergraduate and graduate students, half of whom are from China. Students from the United States and some 70 other countries represent the other half. Our faculty of renowned scholars, innovators, and educators are recruited from the world’s best research universities.
In teaching, NYU Shanghai aspires to prepare its students for lives of discovery, satisfaction, and contribution. Students at NYU Shanghai will study with world-class faculty who nurture their capacity for original, rigorous, and critical thinking and with diverse and intellectually gifted classmates. They will pursue a liberal arts and sciences education in the humanities, social sciences, natural sciences, and mathematics while immersing themselves in English, the language of international communication. They will master cross-cultural skills in a community where half of the student body hail from China and half represent countries from around the world. Finally, NYU Shanghai students will learn the role that great cities play in human progress and the interdependent relationship between China and other countries.
In research, NYU Shanghai aspires to produce original, rigorous, and important insights across a broad set of academic domains. Such insights do more than extend existing knowledge in predictable ways; they provide fresh understanding that is fully consistent with our observations and, at the same time, promise to have a significant influence on the thinking of others.
In public service, NYU Shanghai aspires to promote healthy development within the many communities it inhabits. It strives to be a responsible actor in the individual lives of students, teachers, and staff; in the local neighborhoods that surround its campus, the district of Pudong, the city of Shanghai, and the nation of China; in East China Normal University, in New York University; in the interdependent society of humankind, and in a truly global ecosystem.
The University Combines resources over and above the ordinary to deliver one of the greatest education systems in the world. Get detailed information about their campus, departments, and application time schedules by downloading the brochure. Apply to speak with your personal Program Advisor